Home Sellers Should Know The 94% Trend
Home Sellers Need To Understand Home Buyers" width="200" height="150" />Home sellers need to have a solid feel for what home buyers are doing when they search for a home to buy. The use of the internet by home buyers continues to increase and the National Association of REALTORS® Annual Survey of Home Buyers showed that 94% of home buyers used the internet in their home buying process.
Home Buyers Begin With Price Range
If you ever sit down to use a home search tool, like the Tallahassee MLS Property Search, you will quickly realize that the easiest way to restrict the number of results in your search is to put in a price range. In fact, most home shoppers select a price range before they put in any other characteristic of a home.
Home Sellers Choose Their Competition
While home sellers have no control over what home shoppers choose to look at, they have total control over their market positioning. The price that sellers choose to ask for their homes determines what homes (if any) that prospective buyers will use for comparison. Think about it ... why price a home for more money that in can be sold, it just causes buyers to compare it with nicer homes. It is a new paradigm for home sellers when one understands what home buyers are doing!
Home Sellers Should Employ Targeted Exposure
In the old days (before buyers began using the internet to find a home), a frustrated homeowner would grill the real estate agent when a home wasn't selling. The home seller would want to know:
- Is the property advertised in the newspaper?
- Is the property advertised in the homes magazines?
- Has the property been "caravan-ed" by the office agents?
- Have open houses been scheduled for the public?
- Are "incentives" needed to motivate home buyers?
But if a home seller is employing targeted exposure to sell a home, then the questions are much more direct. Sellers should want to know:
- How many page views has the property received?
- How many pictures are being used to market the home?
- How many links refer back to the key destination site?
- How much traffic is the listing receiving on the local site (where ready home buyers are shopping)?
- What web 2.0 strategies are being implemented to sell the home?
- What are prospective buyers saying about the current market positioning?
It's a new day for home sellers and buyers alike. Many traditional methods can produce limited results, but the key to selling a home today is making sure that it appears in as many home searches as possible (of the ones that are being conducted by serious home buyers). Home sellers who choose an approach utilizing targeted exposure are sure to benefit from 94% of the home buyers that are using the internet.
Popular Subdivisions In Tallahassee
(All Tallahassee Subdivisions can be found the Tallahassee Neighborhoods page)
| Articles | Homes For Sale | Videos And Reviews |
|---|---|---|
| Lakeshore Estates | Lakeshore Estates | Lakeshore Estates |
| Villages Of Maclay T/H | Villages Of Maclay T/H | Villages Of Maclay T/H |
| Timber Lake Replat | Timber Lake Replat | Timber Lake Replat |
| The Timbers Townhomes | The Timbers Townhomes | The Timbers Townhomes |
| Savannah Crossing Condominium | Savannah Crossing Condominium | Savannah Crossing Condominium |
| Breckenridge On Park | Breckenridge On Park | Breckenridge On Park |
| Apalachee Hills | Apalachee Hills | Apalachee Hills |
| Mystic Woods Condo | Mystic Woods Condo | Mystic Woods Condo |
| Plantation Woods | Plantation Woods | Plantation Woods |
| Forest Heights | Forest Heights | Forest Heights |
*Joe Manausa Real Estate is a brokerage company headquartered in Tallahassee, Florida. Its unique business model provides specialists to both home sellers and home buyers, and the results speak for themselves. JMRE has significantly more 5-star reviews on google than any other local competitor. Joe Manausa Real Estate is a leader in internet marketing and utilizes search engine optimization, email marketing, social media and data analytics to get their clients’ home sold faster and for more money than any other Tallahassee brokerage firm. For more information, visit www.manausa.com or call us at (850) 366-8917.
Please Do Us A Small Favor
We work very hard to produce daily content for our long-time readers and first-time visitors. We provide this information for free, hoping to earn your respect and trust and the right to one-day help you when selling or buying a home. Can we get your help spreading the word about our blog?
If you like the content, would you please like it or share it using the Facebook button at the beginning of the post? This simple action will be greatly appreciated! THANK YOU!
Also like us on Facebook at https://www.facebook.com/joemanausarealestate/
Joe Wrote The Book On How To Sell A Home Today
“Location, location, location’ is no longer a competitive advantage. Digital marketing and going direct to consumer have made all geographical boundaries obsolete. The Business of Getting Business is a must-read modern-day survival guide for any local business to get to the next decade. Local businesses are on death ground.
They can either take a stand and re-invent themselves by embracing the digital frontier and have a chance to survive the overwhelming odds of digital direct-to-consumer capabilities that have erased all local and national business distinctions, or they can choose business as usual and accept certain death.
The Business of Getting Business is the critical survival guide for those that choose to dig in and fight.”
– Anthony Noto, CEO, SoFi and former COO, Twitter
Get the book that explains it all, in a manner that is understanding to all, even technology neophytes. It's available on Amazon, a trusted source for consumers.
Think all REALTORS are alike?
Read what people are saying about working with Joe Manausa Real Estate! You can see thousands of real customer reviews reported on Google, Facebook and Zillow at this link: CLICK HERE FOR REAL ESTATE AGENT REVIEWS.
Post a Comment