An Important Message If You Are Trying To Sell A Home

Posted by Joe Manausa on Friday, September 17th, 2010 at 12:00pm.

If you are trying to sell a home and have not succeeded, then you are like much of your competition. It is expected that 70% of the homes on the market today, as well as those that will enter the market over the next year, will fail to sell. It should be obvious to anybody paying attention that home values are dropping and that competition for home sales is rising.

So, if you have been trying to sell a home and have not heard, the market's message to "borderline" home sellers is "just go ahead and remove your home from the market." It will not sell. Only the highly motivated home sellers will sell, and they had better utilize all of the vast resources  for home sellers available to them to succeed in this very difficult housing market.

A cursory review of the Tallahassee MLS this morning showed that 308 homes failed to sell during the month of August (of course, thousands failed to sell, but 308 had their listing periods come to and end without a successful home sale). I decided to analyze these to see if there was anything to learn from these unhappy homeowners who were trying to sell a home.

Trying to sell a home in Tallahassee, Florida

The fact that Southwood, Killearn Estates, and Killearn Lakes led the MLS with the most homes that failed to sell was not surprising, as these are the larger communities in town. Unfortunately for most of these people, they do not know how to sell a home or at least they did not do what was needed to get them sold.

Selling a home in today's housing market is a FULL TIME JOB, it is not something somebody can "get to after work." I was amazed at how many of these homes should have sold, but were just plain poorly marketed. Things like no virtual tour, too few pictures, poor quality pictures, and a total lack of exposure stopped most of these from selling.

My Message If You Are Trying To Sell A Home

How To Sell A Home TodayDecide to Stay or Go. Get off of the fence. If you want to "Go", hire the real estate company with a great Progressive Marketing Plan and move on with your life. Get the home sold and just go!

If you decide to stay, plan on being in the home for the next 5 to 10 years as the market works through the millions of distress properties that are just really starting to flood the market. You most likely will be faced with this (like the 70% of home sellers who fail to sell their home next year), so just make it a deliberate decision on your part and leave the real estate market behind you.

Once you decide either way, you can be happy knowing the hardest part (the decision) is now behind you.

Tallahassee Homes That Failed To Sell In August

Tallahassee Subdivision Property Address Asking Price Days On Market Price Reduction
None Recorded 611  E Magnolia Drive $22,900 879 64%
Cumberland Forest 1108B  Greentree Ct $55,000 104 53%
Woodland Drive 1221  Clark Avenue $120,000 409 45%
Griffin College Hts 1115  Birmingham St $29,900 366 40%
Village Square Townhouses 1515  Paul Russell Rd $55,000 441 39%
Proctor Terrace 2018  Greenwood Drive $125,000 107 37%
Rockbrook 1005  Crossing Brook $49,000 280 36%
Majestic Oaks Condominium 3100  Dian Rd $57,000 245 33%
Southwood 3996  Shumard Oaks $139,700 655 30%
Southwood 3992  Shumard Oaks $159,700 366 30%
Southwood 4274  Park Crossing Trail $159,700 366 30%
Seminole Manor 1610  Rankin $60,000 538 29%
Barrington Park Condominiums 2801  Chancellorsville Drive $109,500 332 29%
Villas Of Westridge 2323  Parrot Lane $74,000 175 29%
Glen At Golden Eagle 9301  Tuscany Drive $195,000 252 28%
Tallahassee Center Condos 215  W College Ave Unit 807 E $299,900 1159 27%
Betton Hill 1520  Marion Avenue $259,000 183 26%
Lafayette Town Homes 545  E Jefferson Street $75,000 140 25%
Tallahassee Center Condos 215  College Avenue, W #306A $140,000 601 24%
Norwood Estates 3484  Orlando Street $115,000 198 23%
Killearn Estates 4126  Arklow Drive $213,000 403 21%
Plantation Of Tallahassee 1812  Trimble Road $78,900 91 21%
Hawks Landing 3180  Hawks Landing Drive $419,000 714 21%
Prince Murat Hills 2049  Belle Vue Way $99,000 383 21%
Gibbs 1007  Central Street $39,900 198 20%
The Tennyson 121  N Monroe Street #5007 $239,000 512 20%
Lakeside 4448  Cool Emerald Drive $144,000 356 20%
Wolf Creek 1744  Corey Wood Circle $105,000 401 19%
Golden Eagle Plantation 8999  Winged Foot Drive $895,000 1063 19%
Brockswood Park 1123  Browning Drive $350,000 80 19%
Betton Woods 2529  Betton Woods Dr $215,000 784 19%
Bloxham Terrace 244  Cactus St. $110,000 165 19%
Westwood Condominiums 514  Westwood Drive $73,400 741 18%
Lakeshore Estates 3368  Argonaut Drive $114,900 304 18%
Chase'S Run Condominiums 2740  W Tharpe $80,000 189 18%
Rexwood Unit 1 1516  Majestic Avenue $59,900 348 17%
Tharpe Street Village 1866  Meriadoc Road $79,900 189 16%
Chases Ridge 1189  Brafforton Way $93,000 235 15%
Sunny Hill 2017  Warwick Street $54,900 982 15%
Southwood 2525  Twain Drive $315,000 101 15%
Waverly Hills 2920  Abbotsford Way $375,000 182 15%
Oak Valley 5610  Grove Valley Court $118,000 237 14%
Camelot Park 302  Gawain $149,900 294 14%
Velda Farms Unrec. 4460  Warner Rd. $265,900 286 14%
Lafayette Meadows Unrec. 1255  Redfield Rd $399,000 182 14%
None Recorded 5926  Miller Landing Cove $1,375,000 496 14%
Glen At Golden Eagle 2522  Heathrow Drive $215,000 1553 14%
Killearn Lakes 1709  Chestnut Hill $190,000 870 14%
Killearn Estates 3019  Bay Shore Drive $130,000 182 13%
Sugar Mill 1193  Smoke Rise Lane $200,000 390 13%
San Mateo Phase Ii 2316-A  La Rue Court $69,900 79 13%
Arbor Hills 2708  N Whitney Drive $139,900 66 13%
None Recorded 7067  Standing Pines Lane $525,000 210 13%
Aplachee Ridge 727  Cochran $69,500 40 12%
Killearn Lakes 3543  Rosemont Ridge Road $198,000 84 12%
Killearn Estates 3514  Dundalk Drive $245,000 748 12%
Forest Glen 2015  Forest Glen Ct. $300,000 56 12%
Forest Heights 1418  W Tharpe Street $114,900 171 12%
Brighton Place 1575  Paul Russell Road #603 $120,000 103 11%
Bradford Overlook 2261  Graphene Lane $125,000 91 11%
Burr Sub 3268  Longleaf Drive $500,000 182 11%
Harbinwood 2057  Shady Oaks Dr $142,900 230 10%
Valley Green 2400  Beechnut Lane $118,750 423 10%
Middlewood Unrecorded 805  Middlewood Drive $359,900 440 10%
Florida A&Amp;M 222  Young Street $90,000 625 10%
Valley Green 1461  Valley Green Drive $144,500 178 10%
Killearn Estates 3011  Shamrock N $520,000 191 10%
None Recorded 2377  Tallahassee Drive $179,900 402 10%
Lakewood 3606  Shoreline Drive $99,500 148 9%
Miccosukee Woods 9170  Ravena Road $270,000 278 9%
Avondale 1404  Devonshire Court $189,000 183 9%
The Timbers 2319-2  Green Timbers Trail $99,900 280 9%
Killearn Acres 6631  Tim Tam Trail $199,900 218 9%
Southwood 2409  Orange Ave $189,990 222 9%
Southwood 2425  Orange Ave $189,990 222 9%
Live Oak Plantation 811  Live Oak Plantation $1,095,000 1158 8%
Villages At Maclay 1277  Mosswood Chase $165,000 881 8%
Settlers Creek 3853  Magellan Court $165,000 149 8%
Killearn Estates 2805  Paradise Place $289,500 305 8%
Linwood Manor 2507  Waldemar Ln $145,000 76 8%
Wolf Creek 1636  Corey Wood $126,000 157 8%
Killearn Lakes 3313  Micanopy $229,900 0 8%
Southwood 4025  Shady View Lane $230,000 141 8%
Summerbrooke 909  Summerbrooke Drive $525,000 199 8%
Heartwood Hills 10478  S Valentine Road $299,900 993 8%
Killearn Estates 3424  Gardenview Way $275,000 149 8%
Piney-Z Plantation Phase 984  Watersview Dr $300,000 272 8%
Killearn Lakes 8186  Blue Quill Trail $269,900 164 8%
None Recorded 3205  Springdale Drive $220,000 180 8%
Crestview 1107  E 6Th Avenue $199,900 93 7%
Ridge Crest 2835  Misty Garden Circle $119,500 121 7%
Bloxham Terrace 105  Cactus Street $176,000 461 7%
Holly Hills 1910  Rhonda Drive $153,000 366 7%
Villas Of Westridge 2252  Sandpiper Street $89,900 506 7%
Hartsfield Plantation 1901  Setting Sun Trail $219,900 359 7%
Suburban Hills Unrec. 210  Hoffman Drive $200,000 182 7%
Belmont Road Townhouses 220  Belmont Road $120,000 355 7%
Killearn Commons 8282  Charrington Forest Boulevard $200,000 118 7%
Mystic Woods Condominiums 500-H  Mabry Street $69,900 225 7%
Southwood 3614  Biltmore Avenue $279,900 362 7%
Tallahassee Highlands 2723  Pablo Avenue $100,000 212 7%
Shire Ridge At Moccasin Gap 8658  Shire Ridge Loop $214,900 214 7%
Lakeshore Gardens 311  Dreadnaught Court $220,000 155 6%
Golden Eagle Plantation 9149  Shoal Creek Drive $374,000 126 6%
Holly Hills 1912  W Nelson Circle $224,900 125 6%
Killearn Lakes 2409  Bass Bay Drive $300,000 111 6%
Killearn Estates 4704  Tory Sound Lane $299,000 140 6%
Lakeside 4428  Cool Emerald Drive $159,900 71 6%
San Luis Ridge 1206  Domingo Drive $160,000 396 6%
Villages At Maclay 3925  Julie Bug Court $240,000 116 6%
Holly Hills 1817  Raa Avenue $165,000 337 6%
Lakewood 231  Gaile Avenue $99,000 182 6%
Piney Z 4580  Heritage Park Blvd. $268,900 583 6%
Copper Creek 1151  Copper Creek Ct $119,900 315 6%
Lakeshore Estates 228  Timberlane Road $169,900 682 6%
St. Andrews 1830  Nicklaus Drive $108,900 288 5%
Chateau De Ville 2020-109  Continental Avenue $74,900 460 5%
Killearn Lakes 8124  Blue Quill Trail $264,900 181 5%
Charleston Square 2442  Nugget Lane $94,900 129 5%
Bull Run 2540  Ulysses Road $379,900 206 5%
Betton Hill 2447  Oakdale Street $285,000 191 5%
Heritage Hills 2702  Masterson Lane $295,000 154 5%
Parkway Heights 7234  Turner Street $149,900 547 5%
Oakwood 3210  Allison Marie Court $109,500 365 5%
Summerbrooke 7036  Heritage Ridge Road $500,000 56 5%
The Timbers 806  Timbers Court $103,000 474 5%
Hermitage 1485  E Constitution Place $850,000 315 4%
Highland Terrace 637  Ingleside Avenue $449,900 179 4%
Holly Hills 1508  Myrick Road $235,000 163 4%
Rosemont 2810  Asbury Hill Drive $595,000 71 4%
Camellia Gardens 3400  Old Bainbridge #205 $120,000 149 4%
Montejo 5298  Montejo Drive $129,600 144 4%
Southwood 2417  Orange $199,990 222 4%
Parkhill 4120  Tara Drive $91,500 138 4%
Arbor Hills 3228  W Whitney Drive $159,000 138 4%
Northside Court 2012  Woodstock Lane $134,900 178 4%
Seminole Manor 3943  Roberts Avenue $108,000 366 4%
Goose Creek 227  Waynard Way $259,900 181 4%
Royal Oaks 4019  Yardley Circle $189,000 154 4%
Parkside 912  Abbiegail Drive $144,900 182 3%
Huntington Woods 2768  Faringdon Drive $149,900 146 3%
Meridian Heights 913  N Gadsden Street $299,900 65 3%
Childers Property 10216  Clydesdale Dr $222,500 321 3%
Plantation Woods 3121  Pleasant Court $159,900 366 3%
Pineyz 1023  Kindgom Drive $169,900 90 3%
Sylvan Hills 1842  Sylvan Ct. $69,000 152 3%
Forest Heights 1902  High Road $145,000 65 3%
Mcbride Hills 7779  Mcclure Dr $369,000 111 3%
Barron Parc Unrec 3200  Castle Court $185,000 546 3%
Quail Valley 7508  Camero Drive $399,000 271 2%
Oak Park 2729  Oak Park Court Court $124,495 125 2%
Chateau Lafayette 3528  Daylily Lane $126,900 141 2%
St. Ives 5340  St. Ives Lane $215,000 95 2%
Briar Chase 2868  Braddock Court $195,000 332 2%
Woodland Drive 2015  Seminole Dr. $219,900 182 2%
Merry Oaks Townhouses 1539  Merry Oaks Court $103,900 295 2%
Rockbrook East 3706  Aksarben Drive $57,900 192 2%
Rockbrook Village 1080  Rockbrook Court $111,900 78 2%
Foxcroft 2962  Foxcroft Drive $259,000 62 2%
Timber Lake 1484  Bent Willow Drive $136,500 139 1%
Leon Terrace 1205  Terrace Street $197,400 93 1%
Bull Run 2575  Manassas Way $267,900 73 1%
Charleston Square 2507  Nugget Lane $102,950 283 1%
Woodland Drive 1117  Camellia Drive $248,000 243 0%
Oak Park 2764  Oak Park Court $119,900 358 0%
None Recorded 1010  Munson Landing $134,900 170 0%
Kinhega Oaks 10507  Blue Wing Court $375,000 180 0%
Cumberland Forest 1104C  Greentree Ct $92,500 689 0%
Clearview Terrace 1122  Harbert St $300,000 21 0%
Brockswood Park 1206  Lucy St $295,000 336 0%
Killearn Lakes 12065  Cedar Bluff Trail $335,000 0 0%
Lakeview 1227  N Martin Luther King Jr Boulevard $139,900 195 0%
Turkey Roost 1234  Turkey Roost Knoll $875,000 23 0%
Tully Estates 1262  Williams Landing $230,000 144 0%
Vieux Carre 1421  Vieux Carre Drive $487,500 17 0%
Park Brook Crossing 147  Parkbrook Circle $99,900 54 0%
Timber Lake 1479  Bent Willow Dr $135,000 274 0%
Twin Lakes 1493  Twin Lakes Circle $150,000 70 0%
Mabry Manor 1509  Ridgeway St $99,000 182 0%
Avondale 1526  Avondale Way $214,900 305 0%
Elberta Empire Addition 1526  Pepper Drive $76,000 119 0%
Indian Head Acres (East) 1539  Dacron Drive $166,000 96 0%
Betton Oaks 1541  Goodwood Drive $190,000 83 0%
Brighton Place 1575-2501  Paul Russell Rd $180,000 30 0%
Buck Lake Woods 1612  Canadian Geese Trl $224,900 14 0%
Callen 1616  Daniels Street $50,000 149 0%
Golden Eagle Plantation 1619  New Legend Court $329,900 158 0%
Off Hwy 90 East 16393  Sunray Road $175,000 10 0%
Paeonia Place 179   Daffodil Cir $169,900 3 0%
Atlantis 11 Condo 1800  Nicklaus Dr $98,000 85 0%
Forest Heights 1810  Sherwood Drive $174,900 104 0%
Astoria Park 1815  Mayfair Road $149,000 153 0%
Sable Chase 1861  Acorn Ridge $189,900 24 0%
Holly Hills 1901  Myrick Road $169,900 93 0%
Paeonia Place 191   Daffodil Cir $159,900 3 0%
Somerset Place 1917  Crosby Court $105,000 227 0%
Sagebrook Mills 1929  Sagebrook Drive $179,900 203 0%
Midtown At Meridian 1951-72  Meridian N $145,000 28 0%
Wolf Creek 1962  Nena Hills Drive $133,500 47 0%
Betton Hill 2000  Ellicott Drive $239,900 109 0%
Bond South 2009  Saxon Street $95,000 8 0%
Meadows At Woodrun 2024  Kingsbridge Court $150,000 287 0%
Sunny Hill 2036  Warwick Street $37,900 35 0%
Lambert Heights 205  Edwards Street $159,900 90 0%
Betton Hill 2115  Trescott Drive $675,000 284 0%
Caroline Courts 2116  Melanie $99,000 183 0%
Tallahassee Center Condos 215  W College Ave, 401 W $289,000 68 0%
Tallahassee Center Condos 215  W College Avenue #202 West $159,900 211 0%
Ventanas 2152  Delta Way $155,000 134 0%
The Timbers 2180  S Timberwood Circle $119,900 182 0%
Butler Forest 2214  Shangri La Lane $144,900 301 0%
The Timbers 2216  N Timberwood Circle $119,900 182 0%
Golden Eagle Plantation 2262  Cobb Drive $499,900 0 0%
Meridian Hills 230  Meridian Hills Road $220,000 270 0%
Kentwood 2323  Skyland Dr $172,500 185 0%
Liberty Hills 2376  Gregory Dr $120,000 638 0%
Stonebridge 2400  Fred Smith Road $169,000 356 0%
Killearn Estates 2412  Ryan Place $134,900 4 0%
Sawgrass Plantation 2424  Needle Palm Way $155,000 181 0%
Hartsfield Road Townhouse 2449  Emerald Ridge Loop $119,000 202 0%
Ashton Woods 2466  Laurelwood Court $199,900 182 0%
Talco Hills 2478  Talco Hills Drive $108,000 187 0%
Seminole Legends 253  Hayden Road $62,000 182 0%
Bull Run 2544  Carthage Lane $309,900 333 0%
The Glen 2549  Heathrow Drive $189,900 99 0%
Kinhega Landing 2603  Sadie Lane $219,000 12 0%
Oak Park 2785  Oak Park Court $119,900 222 0%
Lynndale 2802  Southwood Dr. $75,000 193 0%
Sawgrass Plantation 2808  Saw Palmetto Lane $132,500 5 0%
Hampton Creek 2872  Hampton Meadow Drive $159,900 182 0%
Glen Hawk 2926  Viking Way $112,000 494 0%
Golden Eagle Plantation 2969  St Stevens Drive $409,000 19 0%
Lake Talquin 2995  Luther Hall Road $310,000 200 0%
Lake Vern Estates Replat 3017  Tisha Drive $450,000 38 0%
Killearn Estates 3025  Tipperary Drive $188,900 60 0%
Woodbriar 3089  Sawtooth Dr. $100,000 376 0%
Ben Stoutamire Road Unrec 3125  Ben Stoutamire Road $155,000 87 0%
Killearn Estates 3129  Obrien Dr $359,000 165 0%
Settlers Creek Add 3131  Hotchkiss Lane $105,000 103 0%
Glenview 321  Glenview Dr $219,000 182 0%
Southwood 3249  Whitman Way $284,500 49 0%
Arbor Hills 3256  Whitney Dr, W $150,000 182 0%
Cameron Chase 3307  Dry Creek Drive $229,000 77 0%
Hidden Valley Unrecorded 3321  Thomas Butler Road $120,000 66 0%
Killearn Lakes 3372  Barrow Hill Trail $199,000 44 0%
Cambell Park 3419  Laura Street $39,900 5 0%
Killearn Estates 3505  Gallagher Drive $350,000 121 0%
Killearn Estates 3513  Fogarty Drive $274,900 35 0%
Dry Creek Run 3612  Clear Creek Drive $159,000 224 0%
Killearn Estates 3713  Longford $225,000 201 0%
Bobbin Mill Woods 3722  Bobbin Mill Road $1,200,000 308 0%
Southwood 3801  Piney Grove Dr $279,900 31 0%
Chases Ridge 3913  Paces Place $115,000 117 0%
Pine Tip Hills 3971  Frank Shaw Lane $430,000 172 0%
Settlers Creek Addition 3974  Gaffney Loop $105,000 299 0%
Buckwood 4003  Bothwell Terrace $159,900 551 0%
Southwood 4008  Colleton $135,000 0 0%
Trillium Unrec 401  Cloverdale Drive $250,000 65 0%
Renegade Condominiums 403  Hayden Road, #210 $49,900 87 0%
None Recorded 4036  Centerville Road $799,000 32 0%
Glen Pointe 4065  Remer Court $115,800 63 0%
Tallaflo Terrace 412  Hillcrest St $439,000 144 0%
Apalachee East Phase Iii 4183  Old Plantation Loop $265,000 42 0%
Lakeside 4391  Cool View Drive $175,000 81 0%
Summerchase 4434-3201  Gearhart Rd $123,900 338 0%
Capital Terrace Townhomes #1 451  E Van Buren Street $120,000 182 0%
Camelot Park 467  Merlin Way $185,000 65 0%
Killearn Acres 4823  Pimlico Drive $239,900 524 0%
Pebble Brooke 496  Brooke Hampton Drive $149,900 270 0%
Killearn Estates 5093  Tallow Point Road $369,900 113 0%
Oak Valley 5336  Water Valley Drive $150,000 338 0%
The Highlands At Northampton 5383  Appledore $209,500 167 0%
Enclave 5440  Calder Drive $259,900 135 0%
Hampton Creek 5560  Hampton Hill $203,900 333 0%
Tower Oaks 5575  Tower Woods Trail $135,000 57 0%
Autumn Woods 5608  Old Hickory Lane $132,000 190 0%
Lakewood Estates 5714  Eunice Court $95,000 182 0%
Lakewood Estates 5729  Bombadil Court $106,000 151 0%
Lakewood Estates 5874  Cypress Cir $900 0 0%
Lakewood Estates 5897  Cypress Circle $119,000 182 0%
Ox Bottom Manor 6232  Whittondale Drive $340,000 58 0%
Walton Corners 6392  Williams Road $225,000 470 0%
Killearn Acres 6520  Alan A Dale Trail $179,500 93 0%
Frontier Estates 6791  Longhorn Drive $125,000 37 0%
Springhill Road Unrecorded 7109  John Wayne Court $185,000 68 0%
Point East 712-A  Point Court $119,900 116 0%
The Groves At Summerbrooke 7145  Shady Grove Way $150,000 98 0%
Orleans Park 717  N Calhoun Street $225,000 584 0%
Summerbrooke 7628  Preservation Rd $485,000 40 0%
Silver Thorne Ridge 770  Gold Nugget Trail $101,900 182 0%
The Timbers 788  Timberway Court $107,000 80 0%
Lake Cassie 7955  Bernard Street $340,000 79 0%
Wilkinson Woods 8011  Meridale Drive $179,900 243 0%
Park Terrace 823  Mcguire Ave $170,000 21 0%
Fresh Water Farms 8334  Freshwater Farms Road $275,000 10 0%
Killearn Lakes 8637  Oak Forest Trail $155,000 57 0%
Eagles Ridge (Reserve) 9163  Eagles Ridge Drive $425,000 201 0%
Reserve At The Ridge 9209  Eagles Ridge Dr $399,900 56 0%
Magnolia Hills 9238  White Blossom Way $1,690,000 175 0%
Town N Country Park 931  Redbud Avenue $159,900 167 0%
Centerville Conservation Lot C6  Lake Pisgah Drive $899,468 472 0%
Dry Creek Run 3561  Beaver Creek Ct $161,900 233 0%
Rainbow Acres Unrec 1444  Balboa Dr. $119,700 107 -1%
Villages At Maclay 1362  Pawnee Pointe Court $147,000 371 -1%
Park At Stonebriar Condo 1325  Stone Road $199,000 210 -4%
Continental Oaks 1229  Chee Lane $125,000 117 -4%
Southwood 2413  Orange Ave $244,990 222 -11%
Southwood 2421  Orange Ave $264,990 222 -20%

Joe Manausa, MBA is a 26 year veteran of real estate brokerage in Tallahassee, Florida and has owned and managed his own company since 1992. He is a daily blogger with content that focuses on real estate analytics and providing his clients with a tactical advantage in today's challenging market.

1 Response to "An Important Message If You Are Trying To Sell A Home"

Joe Manausa, MBA wrote: Thanks Rob. Sounds like we have similar markets to contend with.

Posted on Friday, September 24th, 2010 at 9:09am.

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